Reviving a London lardmark

Tarn & Co takes its name from the original department store of the same name, which stood proudly within the area of South London that earned itself the reputation as the ‘Piccadilly’ of the South in the early 1900’s. Elephant and Castle’s Tarn & Co rubbed shoulders with theatres, jewellers, tailors and even a mini-Harrods. Despite the passing of a century, Tarn & Co are still happily located in Elephant and Castle.

Little has changed. Inspired by their heritage, today’s Tarn & Co strives to source and procure the finest quality coffee, chocolate and liqueurs.

We looked back to move forward, un-earthing and reviving a world of assets from the past and applying a contemporary lens to give them appeal in today’s consumer landscapes.